Featured Speaker: Marilyn Kay

Marilyn Kay, CCP, is the founder of Triskele Consulting. She is an active user of all major social platforms, including Twitter, Facebook, LinkedIn, Google+, Pinterest, YouTube and blogging.

She is a a trainer, workshop leader and speaker about social media. An award-winning corporate communicator with over 30 years of experience, she has also launched and managed corporate internets and intranets.

Her company, Triskele Consulting, helps businesses go social, well beyond setting up social media tools and campaigns. Instead, the focus is on how best to integrate the social web into your marketing and business processes.

Presentation: Integrate Social into Your WordPress Site

This presentation will explain why you must go social on your site. We’ll look at the best WordPress plugins for social follows and sharing, (mainly for self-hosted sites), including toolbars/welcome bars and other social media widgets. We’ll also look how best to feature social media on your site. And finally, You will be introduced to some cool free and new premium plugins for Facebook and the fast-growing Pinterest that can help you generate more leads and loyal followers to your site and to your social media platforms.

What do you want folks to learn from your presentation?

You can’t ignore social media. It’s essential for SEO and for reaching potential followers and customers.

What attracted you to WordPress in the first place?

WordPress is the most flexible platform for sites and blogs. It allows you to be in control, rather than relying totally on a web developer. It ranks the highest for SEO of any development platform and it can be a lot of fun to use.

What are you most looking forward to at WordCamp Toronto?

Hearing the speakers and networking with fellow WordPress users.

Why did you decide to speak at WordCamp Toronto?

Social is not just about putting share and follow icons on your blog. Social is how you can maximize your interactions with followers and fans.I wanted to introduce social media to those who aren’t integrating it into their sites, and show some of the great new plugins that are coming out that enable WordPress sites to capitalize on the oomph social media can give in driving traffic and building better relationships.

What is your favourite theme or plugin, and why?

Can’t decide on that, but I’m trying out a new theme tomorrow. If it works for me, it will be my favourite.

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About Andy McIlwain

Andy is a front-end dev and community guy (GoDaddy, Toronto's WordPress meetups, and WordCamp). Find him on Twitter and his personal blog.
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